Matchboxes designed by Jose Maria Cruz Novillo + Olmos

Fosforos Del Pirineo – Abcdario Animal (Animal Alphabet) Spain 1970s?

I found these recently. Super cool matchbox covers designed by Cruz Novillo + Olmos. The matchboxes feature an illustration of an animal for each letter of the alphabet. Hard to pick a favorite, but I think I have to go with the yellow oso (bear) loco. I think he cloned himself, because I notice I have two of the letter “O”.

Animal roll call. What’s your favorite matchbook cover from the set?

Also worth checking:

Spanish modern advertising

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Tags1970s, animals, ephemera, graphic-design, Illustration, spain, vintage