In 1958, the inaugural issue of the Neue Grafik – The International Review of graphic design and related subjects – was launched by four Zürich-based designers. Led by Josef Müller-Brockmann, Richard Paul Lohse, Hans Neuburg and Carlo Vivarelli (LMNV), the journal became a catalyst for an emerging movement in design known as the Swiss School or International Typographic Style. Marked by its asymmetrical layouts, sans-serif typeface and strong use of grids, the International Typographic Style placed heavy emphasis on clarity and precision. Throughout the journal’s history, this rigid yet versatile approach to design was employed and readily adopted by the design community at large.
Original copies of Neue Grafik are scarce and rarely surface on the open market with single issues fetching three hundred dollars or more. With this in mind, I’m excited to announce the re-release by Lars Muller of this significant and sought-after periodical, with all eighteen issues now available as a facsimile reprint. Contained within a stunning red slipcase, the set also includes a 64 page booklet with commentary by Steven Heller, Lars Muller and Richard Hollis.