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Swiss modern graphic design - chemical industry


Publicity and graphic design in the chemical industry - Hans Neuburg 1967
(Chemie Werbung und Grafik)
Contributions by Josef Muller Brockmann

Clap your hands if you love swiss design.

This is got to be one of the best books on graphic design in the chemical industry. Ha! this probably the only book on graphic design in the chemical industry. Most of the design work in the book is for pharmaceutical companies. Companies include J R Geigy and Ciba Aktiengesellschaft, both located in Basel, Switzerland.

The index in the back reads like the whos who of Swiss design. Designers include:Karl Gerstner, Herbert Leupin, Siegfried Odermatt, Hans Erni, Max Schmid, Fred Troller and Kurt Wirth amongst others.

Just look at the pictures above, the work is incredible. Anyone have any nominations for pharmaceutical/ chemical companies that have great design? Maybe we should put together a top 5 list. For example, the always fun top 5 favorite poisonous gas logos.

Also of interest, this Hans Neuburg poster design.

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02.11.08 in Off our book shelves by Dave

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Thank you very much for sharing this!

I love this book. I’ve been searching endlessly for it without any luck. Is this your copy?

Yeah, great stuff! I’ve seen some of this on Flickr before…

Lucky! Where did you find it?

This book is so fresh. Thanks for posting Dave!
Here are some great Spanish pharmaceutical ads from the 1950s - 70s.

http://www.flickr.com/photos/exnovo/sets/72157594191592919

Mike thanks for the link. Those spanish ads are sick! I need to post this stuff.

Hey Anotonio,
Yea this is my copy. I got it from another book dealer. In addition to my other work, I sell rare design books etc. so if you have any want lists, just let me know. This is my personal copy but, I might be able to track another one.

Davem that would be really great and yes I do have a list. I’ll email it to ya.

Thanks.

That is an incredible book. Is it as mint as it appears?

Drop me a line once you’ve checked out the HM Caplan stuff I emailed you this weekend, K?

Fantastic.

My Dad used to work for Ciba Geigy; therefore, I was exposed to lots of Swiss Graphic through brochures and other bits and pieces he brought home.

Muller Brockman is my idol.

02.13.08 |

John Washington |

Off our book shelves |

Good Day Sir/Madam,
My name is Rick Miller,I’m looking for banners to order.I need this banners for our orphanages program which comes off every year in the world. Below will be our art work and specifications;

* Artworks:Children With AIDS Project of Africa.
Your Gift Provides Food For A Needy Child.
* Sizes:3 x 8 and 3 x 10
* Background White and Lettering in Red or Blue Colors

I will like you to get back to me, if this can be taking care of with the price quote for the quantity of 30 Pieces of Banners for each sizes below. Quality will depend on the types of pricing i get from you and also let me know if there is surcharge on visa or master card types of payment you accept.I am looking forward to work with you.Exclude shipping from quote since i will be picking up from your location.Let me read from you very soon.

NB:I WILL LIKE YOU TO SEND ME THE QUOTE OF THE 60 BANNERS IN ALL WITH A PROOF WHERE I CAN APPROVED FOR PRODUCTION BEFORE PAYMENT IS DONE.THANK YOU.

Rev.Rick Miller
Email:millerlock@gmail.com

09.14.08 |

Rick Miller |

Off our book shelves |

dave>> are you really be able to track another one copy?

10.02.08 |

valentina |

Off our book shelves |

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