Pakistani International Airlines poster (1960)
English artist and designer, Tom Eckersley (1914-1997), created numerous posters from the 1940s to the 1980s. Eckersley’s work communicates strong messages by employing bold overlaid colors, simplified forms, and informative text.
This poster, created for Pakistan International Airlines, depicts a dapper looking gentleman in Swiss garb. His playful image is simple, clean, bright and colorful; a stark contrast from the dark turquoise background. The composition is pleasing to the eye; as the figure gazes at the distant aircraft, we too are gazing at his cheerful image. Let’s all go to Geneva!
UNICEF [United Nations Children’s Fund] appeal poster (1977)
International Tourist Year poster (1967)
The Decline and Fall of the Roman Empire book cover (1963)
Keep Britain Tidy Campaign poster (1963)
Eckersley’s work proves that good design is timeless and even iconic. His work is archived at the University of Arts London Archives and Special Collections Center, and may be viewed at their online resource for visual arts site.
Also worth checking: David Klein — Vintage TWA Posters
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