Now available in Beta mode – Webydo’s Parallax Scrolling Animator feature
Few things can make a website stand out from the masses like creating a Parallax Scrolling website into. But what is Parallax? Parallax allows background, middle ground, and foreground elements on a web page to move at a separate rate from one another, which when done properly, creates a 3D effect as the end user scrolls down the page. Long a tool of animators, it took the web design world by storm when it first gained mass attention with in 2011 Nike’s Better World website, and since then has become the go to trending design structure in the arsenal of web designers who need an extra bit of flair to make their sites shine.
Still, despite its evolution from 2D cartoon images and into the mainstream world of web design, Parallax scrolling is something that needs to be used in the proper context in order to really be effective. When utilized as a storytelling device, to engage users interactively, or as a method to enhance the presentation of a product, Parallax Scrolling is a powerful option to create a site and share your brand story.